MrBeast Feastables Cookies & Cream: A Real White Chocolate Revolution
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When MrBeast (Jimmy Donaldson) set out to disrupt the candy aisle, he didn’t just want to make “another” chocolate bar—he wanted to make a better one. In 2026, the Feastables Cookies & Creme bar has become the gold standard for fans who want that classic crunchy-creamy combo without the laundry list of artificial additives found in traditional brands.
If you’ve always reached for a Hershey’s Cookies ‘n’ Creme but felt left behind by the waxy texture, the new Feastables formula is designed specifically for you. Here is everything you need to know about the bar that’s taking over snack aisles globally.
1. The Ingredient Truth: Real Cocoa Butter vs. Vegetable Oil
The biggest differentiator for the MrBeast Feastables Cookies & Cream bar is what’s not inside. Most leading “cookies and cream” bars aren’t legally allowed to be called “white chocolate” because they use vegetable oils (like palm or shea) instead of cocoa butter.
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Feastables Formula: Uses real cocoa butter as the primary fat, resulting in a rich, velvety “melt-in-your-mouth” experience.
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Simple Label: In line with the MrBeast mission, the ingredients are kept minimal: cane sugar, cocoa butter, whole milk powder, and real cookie crumbles.
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No Artificial Dyes: The cookie pieces get their dark color from cocoa processed with alkali, not synthetic food colorings.
The Verdict: Because it uses real white chocolate, the bar has a natural ivory hue rather than the stark, bleached white of its competitors.
2. Taste and Texture: The “Crunch” Factor
A cookies and cream bar lives or dies by its texture. The 2026 Feastables update brought a “sweeter and creamier” profile that fans are calling a game-changer.
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Smooth Melt: Because of the cocoa butter base, the bar doesn’t feel “waxy” or leave a film on the roof of your mouth.
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The Cookie Pieces: Instead of a fine dust, Feastables packs the bar with substantial chunks of dark cocoa cookies, providing a salty-sweet contrast in every bite.
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Balanced Sweetness: While white chocolate is inherently sweet, reviewers note that the Cookies & Creme bar is less “acidic” than other major brands, making it easier to eat a whole bar without sugar fatigue.
3. Nutritional Breakdown: Calories & Facts
For those tracking their macros, the Feastables Cookies & Creme bar is a standard indulgent treat but with cleaner sourcing.
| Feature | Details (Per 1/2 Bar / 30g) |
| Calories | 160 kcal |
| Total Fat | 10g (13% DV) |
| Total Sugars | 16g |
| Protein | 2g |
| Gluten-Free? | Check packaging (some batches use rice flour cookies) |
4. How It Ranks: Feastables vs. The World
In 2026 taste tests, the Cookies & Creme flavor consistently ranks in the top tier of the 10-flavor Feastables lineup.
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Peanut Butter: Still the #1 fan favorite.
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Cookies & Creme: Currently holding the #2 spot for its “universal appeal.”
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Milk Crunch: Popular for those who prefer milk chocolate over white.
By positioning the brand directly against “the world’s biggest chocolate companies,” MrBeast has forced a conversation about quality. Most blind taste tests show a strong preference for the Feastables version due to its creamier profile and higher-quality fat content.
5. Where to Buy & How to Spot the New Formula
In 2026, finding MrBeast Feastables Cookies & Cream is easier than ever. Look for the vibrant, teal-accented packaging at:
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Walmart & Target: The main retail hubs.
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Dick’s Sporting Goods: Often found at the checkout for a quick energy boost.
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Online (Ubuy / Amazon): Best for bulk 10-pack orders to save on unit price.
Pro Tip: Look for the “New Formula” badge on the wrapper. This ensures you are getting the 2024/2025 updated recipe which significantly improved the creaminess of the white chocolate base.
Final Verdict: 9.5/10
The MrBeast Feastables Cookies & Cream bar is a rare example of a “celebrity product” that actually improves upon the industry standard. It’s delicious, ethically sourced, and uses the ingredients that chocolate purists have been asking for.
Ready to taste the difference?
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